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Christina Meetoo

On Media, Society and Mauritius

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Elections.mu is online

21/04/2010 By christina Leave a Comment

Check Elections.mu, the new blog about politics in Mauritius.

Filed Under: Blogroll, Mauritius, Politics, Society, Uncategorized Tagged With: elections, elections.mu, Mauritius, Politics

Pre-electoral communications: the kick-off

04/04/2010 By christina 4 Comments

Why was there such a shortage of April’s Fool Jokes this year in Mauritius? Who’s the culprit?

Answer: The Prime Minister Navin Ramgoolam.
He chose to announce dissolution of the national assembly on 31st March so that all the media people (and everyone interested even remotely about local news) were intent on covering and discussing the upcoming general elections.

Surprise Number 1: Elections are scheduled for 5th May, i.e. one day before the UK elections. On 3rd March, the PM had stated that the elections would take place after the UK elections (see articles in L’express and in Le Défi Plus).

Surprise Number 2: The Labour Party is partnering with the ‘loyal’ opposition party MSM and keeping PMSD (already in its governing Social Alliance). Only a few weeks before, the possibility of an alliance of the Labour Party with the ‘momentarily loyal’ opposition party MMM, was still making the news (see L’express and Le Mauricien)

Spinning the communication
The first announcement was made around 7.30 p.m. by Ramgoolam at the Treasury Building. It was initially scheduled for 7 p.m. but started later, officially because the Camp Thorel inauguration was delayed (by the organisation of photo shoots with Pravind Jugnauth?). Admittedly, it looks like this was done deliberately to keep the journalists on their toes and especially to coincide with the peak news bulletin on the MBC TV. The TV station’s director, Dan Callikhan, is also the communication mastermind for the PM (he was formerly communication adviser at PMO).

I could personally sense that the speech had been written and formatted by a communication person. Although the PM delivered quite well, he did not re-appropriate the speech to make it his own as he repeatedly looked at his paper to deliver. The key words ‘Unité’, ‘Egalité’ and ‘Modernité’ are apparently taken from his previous campaign, yet their utterance did not quite sound convincing enough for me but I can imagine that people were impressed by the simplicity and strength of the concepts. To his credit, the PM appeared quiet, calm and serene during the address.

Obviously, one would have to adopt a comparative approach. If other contenders are similar or less good, Ramgoolam is likely to come through as a great communicator and leader. Staunch partisans will celebrate the wonderful communication skills of the PM whereas staunch opponents will have a completely opposite reading. As did the MMM leader Paul Bérenger who interpreted the PM’s body language as utter panic and used foul language to describe the situation.

Duval’s face reveals discontent
As for the second announcement, it was made at around 8.30 p.m. at the Labourdonnais Hotel. Navin Ramgoolam spoke first, followed by DPM Rashid Beebeejaun, VPM Xavier Luc Duval and finally MSM leader Pravind Jugnauth. Again, the PM kept reading from his prepared speech but did reasonably well. Beebeejaun was obviously happy and delivered naturally his speech but Duval pulled a long face during his speech. There was a shot during Jugnauth’s speech which was quite telling: Duval was looking very glum and seemed to force himself to nod at each emphatic declaration of Jugnauth. The ticket allocation did not seem to make him happy of course (8 for his party). Jugnauth, who had never struck me as a very charismatic speaker, was the most comfortable and natural of all in his speech delivery, presumably as he was feeling elated at having secured 18 tickets in the alliance.

Of course, none of them said anything significant beyond the to-be-expected simplistic rationales for the alliance. You wouldn’t expect that, would you?

Filed Under: Uncategorized Tagged With: beebeejaun, duval, elections, jugnauth, Mauritius, ramgoolam, spin

La confiance du PM

24/02/2010 By christina 3 Comments

Hier après-midi, le PM a animé une longue conférence de presse retransmise en direct par les stations de radio (ce qui a visiblement chamboulé leur programmation).

Qu’ai-je donc retenu de cet exercice?

D’abord, le PM est confiant, très confiant. Il paraît qu’il a commandé un sondage (ce qu’il a confirmé en disant même que l’échantillon est plus grand que celui de Sofres, donc plus fiable mais il n’a pas parlé du type de questions posées…) et que les résultats démontrent que son parti recueille une majorité de plus de 55%. Il joue donc avec l’assurance d’avoir les atouts pour dicter les règles du jeu. Il fait durer le suspense. Ira-t-il seul aux élections ou fera-t-il alliance avec le MMM et le MSM? Il s’est permis de fustiger tous ceux qui spéculent (la presse) et ceux qui veulent faire basculer en leur faveur le jeu des alliances y compris au sein de son parti et de son cabinet. Il ne s’est pas privé pour égratigner ses propres ministres (Tang par exemple) et ses fidèles (Sidaya).

Il sait que tous ses membres de parti lui prêtent une allégeance sans bornes, au point de se comporter en groupies aveugles et hystériques riant bêtement de ses blagues et applaudissant fièvreusement ses propos pour se faire bien voir. L’adoration du leader suprême est ici à son comble (et les autres partis sont aussi victimes du même phénomène).

Sa confiance est telle qu’il utilise un langage cru, voire grossier avec des termes peu dignes tels que ‘couyonade’, ‘mone amerdé’, ‘bézé’ et j’en passe et aussi des anecdotes qui blessent, un argumentaire proche de celui de la rue, voire des quartiers mal famés. De deux choses l’une, soit cela va rebuter les gens car cela manquait de finesse et de dignité, soit les gens se réjouiront que le PM parle le langage de la rue. Avinash et moi n’avons pas manqué de lever des sourcils sur les expressions, les anecdotes et le manque de direction dans un discours premier-ministériel qui ressemblait plutôt à un discours de chef de parti en meeting populaire à la sauce floklore locale. Mais bon, nous sommes peu représentatifs de la population, je suppose.

L’annonce en faveur du rétablissement de la peine de mort nous a fait bondir. L’argumentaire était pauvre sur ce sujet. Il a commencé par parler de la nécessité de durcir les lois pour punir les témoins dans les affaires de drogue (en référence à l’affaire Cindy Legallant et Sada Curpen) pour justifier cette décision applaudie par les aficionados du parti. Curieuse logique, n’est-ce pas?

Enfin, logique de la rue, de la foule hystérique, donc populaire. Il sera forcément reconduit à son fauteuil grâce à cela et grâce à l’imbécile attitude des partis d’opposition qui quémandent une allaince avec le PM. Ce sont eux les perdants dans tous les cas.

Nou, nou bizin continié manze pistas guetté ek subir sa cinéma ki de mové kalité la…

PS: Une décision mérite d’être saluée, celle de rendre obligatoire la présentation de la carte d’identité pour pouvoir voter. Il était temps!

Filed Under: Mauritius, Politics, Society, Uncategorized Tagged With: conference, Mauritius, navin ramgoolam

Young Adults & Social Networks

18/02/2010 By christina Leave a Comment

I will be presenting a paper tomorrow for the UOM 2010 Research Week in Lecture Theatre 2.

The paper’s title is ‘Young Adults & Social Networking Sites in Mauritius’. Deepa Rathacharen, who did her dissertation under my supervision last year, is the co-author.

Here’s a copy of the paper.
Young Adults & Social Networking Sites

Filed Under: General, Mauritius, New Media, Society, Uncategorized Tagged With: Mauritius, social networks, uom research week

Un livre sur la représentation de la femme

28/01/2010 By christina Leave a Comment


En juillet-août 2009, SOS Femmes a organisé une conférence sur la représentation de la femme dans les supports culturels et médiatiques. Un livre vient d’être lancé afin de présenter les communications données par les conférencières dont j’ai fait partie. Les autres intervenantes étaient Shakuntala Boolell (Université de Maurice), Mridula Beeharry (MIE), Jacqueline André (enseignante), Sophie Le Chartier (Coordinatrice de SOS Femmes), Suchita Ramdin (RTI) et Ariana Cziffra (psychanalyste). La modératrice et éditrice était Danielle Palmyre. Le tout sous la présidence de Rada Gungaloo.

Voici la table des matières:

Et ma communication
La représentation de la femme dans les médias mauriciens. De la discrimination subtile aux stéréotypes flagrants.

Le livre ne sera pas mis en vente. Pour l’obtenir, il faut contacter SOS Femmes en leur envoyant un message sur

Also posted on http://comstudies.wordpress.com/

Filed Under: Academia, General, Mauritius, New Media, Press, Society, Uncategorized Tagged With: art, culture, gender, literature, Mauritius, music, Press, sosfemmes, women representation

Voice of Youth video competition

25/11/2009 By christina 2 Comments

A video competition is now being organised by the NGO We Love Mauritius on themes related to sustainable development.

Read more on the ComStudies blog at:
http://comstudies.wordpress.com/

Filed Under: General, Mauritius, New Media, Society, Uncategorized Tagged With: competitiion, Mauritius, sustainable development, video, youtube

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